Mazda's fourth generation of its Ford Focus rival will be shown in production form later this month.

New Mazda 3 confirmed for LA motor show debut

New Mazda 3 confirmed for LA motor show debut

by Jimi Beckwith

8 November 2018

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Mazda has confirmed it will be unveiling the all-new 3 hatchback and saloon at this year’s Los Angeles motor show.

We’ve yet to see any spyshots of prototypes testing, but Mazda has released a darkened image showing the rear ends of both bodystyles. While it doesn’t tell us an awful lot, it’s clear that the Seat Leon rival takes inspiration from the Kai concept (below), first displayed at the 2017 Tokyo motor show.

Details are scarce, but the Japanese brand claims the new car features a “richer interpretation of Mazda’s KODO design philosophy”.  Expect to see a family resemblance between the 3 and the latest CX-5.

The hatchback features Mazda’s new Skyactiv-X vehicle architecture, especially developed to house the brand’s new compression-ignition petrol engine, which, the firm says, offers the fuel efficiency of a diesel powerplant. The firm claims “fundamental performance attributes have been raised to a new level”. 

This new architecture also improves driving dynamics, refinement and comfort, Mazda claims.

New Mazda 3 confirmed for LA motor show debut

Our Verdict

Mazda 3New Mazda 3 confirmed for LA motor show debut

The SkyActiv platform used in the 3 features more high and ultra-high-strength steel, offering greater strength and less weight

Mazda's SkyActiv revolution hits the family hatchback class with a desirable blend of brisk performance and energetic handling

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Confirming that the all-new 3 will keep its hatchback bodystyle, the concept also hinted that Mazda’s next generation of vehicle design will adopt styling cues from past concepts – most notably, the Ferrari GTC4 Lusso-like twin-circle tail-lights, sunken back into the bodywork and split horizontally by a chrome strip. 

The design of the concept – something of a focus for Mazda, despite the Kai appearing at Tokyo alongside the Vision Coupé concept – is pared back and as simple as possible, the brand claims. The 20in wheels will almost certainly be scaled down for the production car, though.

New Mazda 3 confirmed for LA motor show debut

At 4420mm long, 1855mm wide and 1375mm tall, it’s slightly longer, wider and lower than the current Mazda 3. Its wheelbase is also 50mm longer. Pushing the wheels further towards the corners like this should increase interior space and improve handling.

It’s a four-seater, but this will grow to five seats when the production car arrives in the next two years. What won’t change, though, is the front-engine, front-wheel-drive set-up of the concept. 

Mazda says the Kai, which translates as ‘the pioneer’, showcases the next generation of its Kodo design language and features its “ideal” hatchback proportions.

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